The models became unpopular by the end of the 1920s, which, coupled with the beginning of the Great Depression, could have spelled disaster for Baldwin.
A piano factory was constructed in Cincinnati, Ohio. By 1913, business had become brisk, with Baldwin exporting to thirty-two countries in addition to having retailers throughout the United States.īaldwin, like many other manufacturers, began building player pianos in the 1920s. Baldwin-manufactured pianos also won top awards at the Louisiana Purchase Exposition and the 1914 Anglo-American Exposition. The company won its first major award in 1900, when their model 112 won the Grand Prix at the Exposition Universelle in Paris, the first American manufactured piano to win such an award.
Wulsin ultimately purchased Baldwin's estate and continued the company's shift from retail to manufacturing. Baldwin died in 1899 and left the vast majority of his estate to fund missionary causes.
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